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Identity system, design, 3D, motion and development · 2026

One man in Prague brings your car home from a European auction, so the website opens with that drive.

Branding
Web Design
UI/UX
Logo Design
Automotive
What CARTUR is and what we did, in two sentencesThe brief as a problem: trust, and three things that had to changeThe idea as one questionThe photography: Artur's phone pictures, his portrait and his sentenceFour neutrals as paint chips, one red line, the identity statementConstruction of the wordmark: one angle, one strokeThe shrink test and the lockupsThree passes: in colour, monochrome, finalType: Geist in one weight, Czech and UkrainianThe mark at work: macro of the phone, the icon sizes, the chat avatarConcept objects on a BMW at dusk: plate frame (ultrawide), window decal, key tagThe home page unrolled, desktopThe same page on a phone, unrolled in six columns3D statement: illustration, not simulationA configurator instead of a form: the phone under a white glove, and the message the choices writeThe stock rail in use: a person at a laptop in a dark roomStructured data by page type, hreflang

Tools

  • Blender
  • three.js
  • GSAP
  • Lenis
  • Next.js

Tags

  • Branding
  • Web Design
  • UI/UX
  • Logo Design
  • Automotive
  • 3D
  • Blender
  • WebGL
  • Motion Design
  • SEO

Credits

Dmytro Mushtrenko — identity system, design, 3D, motion and development

Client: CARTUR, Prague

Photography: Artur's own photos of delivered cars

Device mockups: Freepik Premium. The plate frame, the window decal, the key tag and the Alpine road are pictures generated for this project.

View on Behance (opens in a new tab)

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